Become a Media Maven

Behind the Scenes of my California Business Trip

February 28, 2023 Christina Nicholson Episode 183
Become a Media Maven
Behind the Scenes of my California Business Trip
Show Notes

I recently visited Southern California to visit three hotel clients of mine.


Most work was done before I left. For example, I already wrote three blog posts before leaving South Florida. 


That work included:


1. SEO keyword research for each place I was visiting using RankIQ. 


Try it out here: 


2. Write the blog post with hotel client inclusion, but not promotion


You can check out the three blog posts here:


What to Pack for a Trip to Palm Springs:


5 Best Things to Do in Laguna Beach, California:


12 Best Things to Do in La Jolla, California:



3. Kept in mind everything in the blog post during my trip/making a list


4. What I didn’t experience, I embedded images from Instagram 


5. Took pictures and video with reels in mind


6. Uploaded everything to a Google Drive folder to share with the client AND to work from when posting to social media


7. Updated my team with feedback on conversations with the client and my takeaways as a guest  


Some other resources mentioned include:

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