Become a Media Maven

5 Ways Melissa Kwan Went from $0 to $500,000 in 3 Years

September 06, 2022 Christina Nicholson Episode 157
Become a Media Maven
5 Ways Melissa Kwan Went from $0 to $500,000 in 3 Years
Show Notes

5 Ways Melissa Kwan Went from $0 to $500,000 in 3 Years


Melissa Kwan is the co-founder and CEO of eWebinar. eWebinar does all of your demos, onboarding, and training webinars for you so you don’t have to.


She built it from nothing to $500,000 in annual recurring revenue in just three years, but she says revenue is not easy.  Getting people to take out their credit cards is getting harder and harder, retaining customers with unrealistic expectations is hard, and building a product and keeping the burn low is hard. 


In this podcast episode, she is going to break down how she did it…. and will explain why she brought on a co-founder a year after she started the business.


Melissa also shares how she got her first 100 customers, going into detail on these five points:


1. Wrote down every company in her network that she thought could benefit from her product


2. Two weeks before launch, she went down the list to tell people about what she was doing to see if they wanted to try it out


3. She scheduled onboarding calls where David (her CTO) and she would watch people sign up and create their first webinar so they could fix UI/UX issues


4. She gave anyone who signed up in the first two months a 60-day free trial (mostly because Stripe wasn't integrated yet!)


5. She started charging when their trial was up - no exceptions.


For any business founder, this is her advice: 

  • Automate what you can so you can do what you can’t
  • Build a career around what makes you happiest
  • You can automate tasks and be there for your customers, those two things are not mutually exclusive


Click here to check out eWebinar: https://ewebinar.com/

Follow Melissa on Twitter at @ewebinarlabs and @msskwan

Click here for more on Pieter Levels making millions without employees: https://www.youtube.com/watch?v=V0ej29G7ZGg


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